Sheraton-Palace Hotel Protests

(March, 1964)

One of the most dramatic moments of the 1963-1964 United San Francisco Freedom Movement came in March of 1964 when a number of civil rights organizations led by the Ad Hoc Committee Against Discrimination converged on the swanky Sheraton-Palace Hotel. During the beginning of the month, a sea of protesters occupied the hotel’s lobby, demanding an end to discriminatory hiring and promotion practices. The Palace sit-ins resulted in hundreds of arrests and, after several negotiations between civil rights leaders and hotel management, a signed pact guaranteeing the employment of a substantial number of minority workers in a variety of positions.

Man being carried away by police officers

Photo courtesy of San Francisco History Center, San Francisco Public Library

  • "Pact is Near": Big Palace Sit-In (March 7)
  • Sheraton-Palace Victory, Cadilac, PGE Next (March 14)
  • "A Night at the Palace"(DuBois Club Newspaper - undated)
  • "Police Break Up Palace Picket Line"(SF Examiner, March 2)
  • "Police Break Up Palace Picket Line" (SF Examiner, March 2, Cont'd)
  • "DuBois Clubs - A New Rights Force" (The Bulletin, Nov 3)
  • "She Believes Very Strongly"
  • "Peace at the Palace" (SF Chronicle, March 8)
  • "1,000 Picket Hotel" (SF Examiner, March 7)
  • "1,000 Picket Hotel" (SF Examiner, March 7, Cont'd)
  • "Pact Ends Seige at Palace" (SF Examiner, March 8)
  • Dick Gregory, and others, Behind Bars (March 8)